On Apologizing without really meaning it

Southwest Airlines' repeated harassment of its passengers about clothing that is not in fact lewd, obscene, or patently offensive suggests that their apologies to the harassed customers may not in fact be sincere. If one apologizes and means it, one does not turn around and commit the same offense immediately.

Southwest can make light of it, but it's not really funny. I wish they would focus on things that matter, like not running airliners off the runway and into motor vehicle traffic so that they crush little boys, and less on things that don't matter, like stupid t-shirts.

A Southwest Boeing 737 landed on a snowy Dec. 8 and rolled off the end of a slippery runway, crashing through two fences and striking vehicles outside the airport on Central Avenue at 55th Street.

Joshua Woods, 6, of Leroy, Ind., a passenger in one of the vehicles, was crushed to death.

(As reported in the Chicago Tribune).